McCain - Deep Crinkle
McCain - Deep Crinkle
McCain - Deep Crinkle
For the launch of McCain foodservice's new DEEP CRINKLE range, I led the creation of three high-impact short-form videos for McCain Foodservice’s website and digital marketing channels. Each video focused on a specific flavour - Plain, Spicy, and Country. Using dynamic speed ramping, punchy transitions and bold text animation to clearly communicate key selling points and drive product appeal.
For the launch of McCain foodservice's new DEEP CRINKLE range, I led the creation of three high-impact short-form videos for McCain Foodservice’s website and digital marketing channels. Each video focused on a specific flavour - Plain, Spicy, and Country. Using dynamic speed ramping, punchy transitions and bold text animation to clearly communicate key selling points and drive product appeal.
Client
Mccain FOODSERVICE
MCCAIN FOODSERVICE
Client
MCCAIN FOODSERVICE
Year
Year
2025
2025
The videos combined fast-paced editing with motion graphics, where timing and music selection played a key role in creating impact. This approach helped position Deep Crinkle as a bold, exciting new product within McCain’s range.
The videos combined fast-paced editing with motion graphics, where timing and music selection played a key role in creating impact. This approach helped position Deep Crinkle as a bold, exciting new product within McCain’s range.
The videos combined fast-paced editing with motion graphics, where timing and music selection played a key role in creating impact. This approach helped position Deep Crinkle as a bold, exciting new product within McCain’s range.